Analysis Optimised

TestBoard helps data scientists and analysts to do their job more effectively; tracking the business impact of their work and providing better productivity. Teams who use it prioritise the most valuable business questions, delivering impact at a faster cadence & optimising their own business processes.

Free Trial

INCREASE PRODUCTIVITY

Teams that use TestBoard address the most important business problems in the most efficient and effective way.

EMBED AGILITY

TestBoard has an agile working method embedded within its process.

l

PRIORITISE

TestBoard helps you to prioritise the correct analytics projects, with a single scoring system.

f

OPTIMISE PROCESS

By understanding which parts of your analytics process are less efficient than others, you can optimise each stage.

MEASURE IMPACT

It's vital to recognise the positive business impact of all insights, and the wasted analysis time spent on low impact tasks. TestBoard's dashboard can show you.

How does TestBoard help your team?

  • accelerates your test & learn workflow
  • easy retrieval of test & learn knowledge
  • fast on-boarding of new analysts (using archives)
  • archives freelancers’ investigations
  • provides transparency to the business
  • removes roadblocks from the workflow
  • encourages feedback & pairing
  • identifies automation opportunities

How does TestBoard help you?

Analysts

  • showcases your successful impact. recording the value of your analyses for the business.
  • tests more insights. highly visible recommendations are more likely to get implemented.
  • structures feedback for learning. improve your analysis techniques with input from co-workers.
  • re-runs scheduled analyses: (i.e. updated to prove ongoing benefit).
  • semi-automates your work
  • enables easy work on multiple analyses in parallel

Analytics Team Leaders

  • presents value of the analyses to the business
  • presents your team’s progress ‘at a glance’
  • provides transparent prioritising of team resources
  • self-serve logging of business questions & hypotheses to prioritise
  • identify bottlenecks in workflow
  • replaces repetitive work with semi-automation

Marketers & other business stakeholders

  • makes briefing easier by structuring your question/hypothesis, objective, KPIs and data sources
  • gets your enquiries logged, visible and prioritised
  • accelerates your data-driven marketing to the testing stage for faster incremental optimisation

Channel Testers

  • provides tightly defined objectives & KPI targets to test against
  • re-test
  • archive

Agencies/Consultants

  • showcases your successful impact. recording the value of your analyses for the business.
  • tests more insights. highly visible recommendations are more likely to get implemented.
  • structures feedback for learning. improve your analysis techniques with input from co-workers.
  • re-runs scheduled analyses: (i.e. updated to prove ongoing benefit).
  • semi-automates your work
  • enables easy work on multiple analyses in parallel

What does TestBoard track?

analysis workflow through your business

value created from analyses

feedback on each stage of your workflow

speed & bottlenecks in your workflow

repetition for automating

What are the workflow stages?

Brief

  • Any co-worker, internal or external client, can log a business question or hypothesis.
  • A card is issued with structured workflow for every question.
  • The question ‘poser’ briefs the objectives, KPIs, data sources and desired outcome of analysis.

Scope

  • The business analyst, team leader or other ‘translator’ describes the scope of the work before assigning an analyst and estimating a finish date.

Analysis

  • notes to self – your workings
  • list your model
  • give the insight
  • visualise

Review

  • A co-worker reviews the analysis, whether for quality purposes or for an alternative perspective to the investigation.

Test Proposed

  • recommend a test to realise the value of the insight
  • predict the value of the test
  • assign a channel optimiser

Test Result

  • channel optimiser records the test start and end dates
  • record the result
  • describe the test & outcome
  • chose to repeat the test